Freshsales
£45/mo est.
- Per user
- £9/user/mo
- Free tier
- No
- Marketing automation
- Yes (Growth+)
- Integrations
- 200+
- Pipeline
- Yes
- Est. monthly cost
- £45/mo
Affordable CRM from Freshworks with a built-in phone, AI lead scoring, and a free plan for small teams, with GBP billing for UK accounts.
Best for
UK small businesses wanting affordable CRM with a built-in phone and AI. Free plan for 3 users and strong value at the entry level.
Every fee we track, grouped by where it applies.
Side-by-side with the closest alternatives by estimated cost.
Per-user pricing based on 5 users and 1,000 contacts, using each free plan where it fits.
Freshsales
£45/mo est.
Monday CRM
£50/mo est.
Zoho CRM
£52.30/mo est.
Pipedrive
£70/mo est.
The same questions UK merchants ask before signing up.
Freshsales starts at £9/user/mo on the Growth plan, with no minimum contract and no onboarding fee (None). There is no separate monthly base fee (£0), and contacts are uncapped (Unlimited) even on the entry tier.
No, not any more. Freshsales offered a free plan for up to three users until 2026, when it was discontinued; there is now only a 21-day trial before the paid Growth plan applies. It remains the cheapest per-seat CRM we track in the UK, with a built-in phone and no contact cap. If a genuinely free CRM matters more, Zoho CRM still runs one.
Freshsales' data residency is EU option, meaning EU-region hosting can be selected rather than being the default, so confirm the EU option is active on your account if in-region hosting is a requirement. Support runs during Business hours.
Yes, phone integration is Yes (built-in) and available on every plan. This sets Freshsales apart from most competitors in this comparison, which require a third-party telephony add-on before you can call and log calls directly from the CRM.
Freshsales' AI capability is Native (Freddy AI), providing lead scoring, suggested next actions, and email drafting from the Growth plan upward. Its MCP support is Native MCP (beta), an early but first-party connection for linking AI agents directly to your sales data.
Freshsales connects with 200+ tools, including Gmail, Outlook, Slack, and other Freshworks products such as Freshdesk. Its target market is SMB to Mid-Market, and it holds a 4.5-star rating on Capterra from 621 reviews.
Freshsales packs a lot into a low price. It is one of the few CRMs with a built-in phone and dialler, so sales teams can call contacts without a separate tool, and Freddy AI handles lead scoring and email drafting on paid plans.
A free plan for up to 3 users makes it easy to trial, and the entry paid tier is among the cheapest here. Freshworks leads with US dollar pricing globally but supports GBP billing for UK accounts, and the integration library and reporting depth trail the larger platforms.
Freshsales was founded in 2010 and is headquartered in Chennai, India.
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