AWeber
£22/mo est.
- Entry price
- £9/mo (Lite)
- Free plan
- Yes (500 subscribers, 3,000 sends /mo)
- Automation
- Basic (Lite), Advanced (Plus)
- UK SMS
- No (3rd-party integrations only)
- E-commerce
- Shopify, WooCommerce, BigCommerce
- Est. monthly cost
- £22/mo
AWeber
A long-established, beginner-friendly email platform with a genuine free plan, 24/7 phone support, and an official AI assistant, billed in USD.
- Entry price
- £9/mo (Lite)
- Free plan
- Yes (500 subscribers, 3,000 sends /mo)
- Integrations
- 750+
- UK SMS
- No (3rd-party integrations only)
Best for
UK solopreneurs, bloggers, and small senders who value real support and a free tier over deep automation. Billed in USD.
Pricing breakdown
All prices in GBPLast verified 23 June 2026Every fee we track, grouped by where it applies.
Strengths and trade-offs
Pros
- Genuine free plan (500 subscribers, 3,000 sends)
- 24/7 phone, chat, and email support, even on free
- Official MCP server and AI writing tools
- GDPR DPA and EU SCCs for UK compliance
Cons
- Automation and analytics lag modern rivals
- No native UK SMS (integrations only)
- Billed in USD, no native GBP
- A legacy tool rarely a top pick in 2026 comparisons
About AWeber
AWeber is one of the oldest email marketing platforms, founded in 1998, and it has aged into a reliable, beginner-friendly tool rather than a feature leader. The free plan is genuine (up to 500 subscribers and 3,000 monthly sends), 24/7 support includes phone help even on free, and there is a large template library and an AI assistant that can build a branded template from your website URL. For UK senders it offers a GDPR data processing agreement and EU Standard Contractual Clauses, so UK GDPR compliance is straightforward.
The paid Lite plan scales by subscriber count and the Plus plan unlocks advanced automation, unlimited segments, and advanced reporting. Automation and analytics are simpler than modern rivals, there is no native SMS (only third-party integrations), and prices are billed in US dollars, so the GBP cost moves with the exchange rate. It suits solopreneurs, bloggers, and small senders who value support and a free tier over deep automation.
AWeber was founded in 1998 and is headquartered in Chalfont, United States.
How AWeber compares
Side-by-side with the closest alternatives by estimated cost.
Tier pricing based on 1,000 subscribers and 5,000 emails per month, using each free plan where it fits.
Mailchimp
£22/mo est.
- Entry price
- £9.71/mo (Essentials)
- Free plan
- Yes (250 contacts, 500 sends /mo)
- Automation
- Basic (Essentials), Advanced (Standard+)
- UK SMS
- Yes (UK SMS, paid add-on)
- E-commerce
- Shopify, WooCommerce, BigCommerce, Magento
- Est. monthly cost
- £22/mo
Klaviyo
£22/mo est.
- Entry price
- £15/mo (Email)
- Free plan
- Yes (250 profiles, 500 emails /mo)
- Automation
- Advanced (flows, triggers, predictive on every paid plan)
- UK SMS
- Yes (UK supported, 5 credits/SMS)
- E-commerce
- Shopify (deep native), WooCommerce, BigCommerce, Magento
- Est. monthly cost
- £22/mo
Campaign Monitor
£24/mo est.
- Entry price
- £8/mo (Lite)
- Free plan
- No (free trial)
- Automation
- Basic (Lite), Advanced (Essentials+)
- UK SMS
- Add-on
- E-commerce
- Shopify, WooCommerce, Magento, Salesforce
- Est. monthly cost
- £24/mo
Common questions about AWeber
The same questions UK merchants ask before signing up.
AWeber's paid Lite plan starts at £9/mo (Lite) and scales by subscriber count, and the Plus plan adds advanced automation, unlimited segments, and advanced reporting. Prices are billed in US dollars, so the GBP cost moves with the exchange rate. There is also a genuine free plan for up to 500 subscribers.
Yes. AWeber offers a genuine free plan for up to 500 subscribers and 3,000 email sends per month, with no card required. It includes landing pages, signup forms, the AI writing assistant, and 24/7 support, with AWeber branding on your emails and a single automation.
No. AWeber does not offer native SMS marketing. SMS can be added through third-party integrations such as ClickSend or Twilio via Zapier, but there is no built-in SMS sending. UK businesses that want email and SMS in one platform should consider a provider with native SMS support.
Yes. AWeber provides a GDPR data processing agreement, relies on EU Standard Contractual Clauses for data transfers, and complies with the EU-US Data Privacy Framework. It is permission-based by design with consent tracking, one-click unsubscribe, and sender identification, which supports UK GDPR and PECR compliance.
AWeber includes an AI writing assistant, an AI subject line generator, and Smart Designer, which builds a branded email template from your website URL. It also offers an official MCP server, so you can manage subscribers and draft campaigns from AI assistants like Claude and ChatGPT using natural language.
AWeber and Mailchimp are both beginner-friendly veterans. AWeber stands out for 24/7 phone support, even on the free plan, and it only bills active subscribers, while Mailchimp counts all contacts including unsubscribed ones. Mailchimp has a larger integration ecosystem and more advanced analytics. AWeber suits senders who value support and a simple free tier over deep automation.
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