Freshsales logo

Freshsales

Affordable CRM from Freshworks with a built-in phone, AI lead scoring, and a free plan for small teams, with GBP billing for UK accounts.

Per user
£9/user/mo
Free tier
Yes (3 users, unlimited contacts)
Integrations
200+
Onboarding
None

Best for

UK small businesses wanting affordable CRM with a built-in phone and AI. Free plan for 3 users and strong value at the entry level.

Pricing breakdown

All prices in GBPLast verified 5 August 2026

Every fee we track, grouped by where it applies.

Strengths and trade-offs

Pros

  • Built-in phone and dialler, no third-party tool needed
  • Freddy AI for lead scoring and email generation
  • Free plan for up to 3 users
  • Strong value at the entry tier

Cons

  • Leads with USD globally (GBP billing for UK accounts)
  • Advanced automation needs higher tiers
  • Smaller integration library than HubSpot or Salesforce
  • Reporting depth trails the market leaders

About Freshsales

Freshsales packs a lot into a low price. It is one of the few CRMs with a built-in phone and dialler, so sales teams can call contacts without a separate tool, and Freddy AI handles lead scoring and email drafting on paid plans.

A free plan for up to 3 users makes it easy to trial, and the entry paid tier is among the cheapest here. Freshworks leads with US dollar pricing globally but supports GBP billing for UK accounts, and the integration library and reporting depth trail the larger platforms.

Freshsales was founded in 2010 and is headquartered in Chennai, India.

How Freshsales compares

Side-by-side with the closest alternatives by estimated cost.

Per-user pricing based on 5 users and 1,000 contacts, using each free plan where it fits.

Zoho CRM logo

Zoho CRM

£60/mo est.

Per user
£12/user/mo
Free tier
Yes (3 users, 5,000 contacts)
Marketing automation
Professional+
Integrations
1,000+
Pipeline
Yes
Est. monthly cost
£60/mo

Common questions about Freshsales

The same questions UK merchants ask before signing up.

  • Freshsales starts at £9/user/mo on the Growth plan, with no minimum contract and no onboarding fee (None). There is no separate monthly base fee (£0), and contacts are uncapped (Unlimited) even on the entry tier.

  • Yes. Freshsales' free tier is Yes (3 users, unlimited contacts), with a built-in phone. It is a strong entry point for very small UK teams that want proper telephony without subscribing to a separate dialler tool.

  • Freshsales' data residency is EU option, meaning EU-region hosting can be selected rather than being the default, so confirm the EU option is active on your account if in-region hosting is a requirement. Support runs during Business hours.

  • Yes, phone integration is Yes (built-in) and available across every plan including the free tier. This sets Freshsales apart from most competitors in this comparison, which require a third-party telephony add-on before you can call and log calls directly from the CRM.

  • Freshsales' AI capability is Native (Freddy AI), providing lead scoring, suggested next actions, and email drafting from the Growth plan upward. Its MCP support is Native MCP (beta), an early but first-party connection for linking AI agents directly to your sales data.

  • Freshsales connects with 200+ tools, including Gmail, Outlook, Slack, and other Freshworks products such as Freshdesk. Its target market is SMB to Mid-Market, and it holds a 4.5-star rating on Capterra from 621 reviews.

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